Nadia Antropova is an insights and strategy leader with a decade of experience transforming complex data into actionable insights that drive innovation, brand positioning, and portfolio optimization for Fortune 500 brands. As a former VP at Dig Insights, Nadia led the company’s UK expansion and spearheaded global projects that accelerated enterprise-wide adoption of their SaaS platform. Now running her own consultancy, she empowers companies to build customer-centric strategies and champions the adoption of technology and advanced analytics within market research. Certified as an Executive Coach, Nadia is passionate about developing talent, fostering growth, and building collaborative teams.
Healthcare research director with a passion for behavioural science, spending my life wondering why humans are the way they are.
Nicola Finnerty is a seasoned qualitative research consultant and strategist, having spent over 20 years working in service of understanding motivations, identifying emotional drivers and social context influences on human behavior. Having started her career in Ireland and the UK, Nicola particularly enjoys conducting global research projects where the cultural context is given a spotlight. Nicola moved to San Francisco in 2000, at the height of the dot com boom, and she experienced many exciting company transitions and new product launches during that exuberant time. Since then, Nicola has been involved in a wide range of client engagements (Microsoft, Facebook, Google, Apple, Wells Fargo, U.S. Bank, Sony Pictures, Netflix, Hulu, to name a few) and many project types: Technology, Social Media, Finance, Media & Entertainment, Consumer Packaged Goods, Personal Care, Healthcare, Home Improvement, Education and more. Project types have been wide ranging too—Nicola takes a creative, innovative approach to every research question and core project objectives: New Product Development, Creative Exploration and Evaluation, Positioning, Segmentations, B2B, Persona Development, Ethnography and online approaches.Nicola has continued to learn and strive for new and interesting opportunities for clients to understand their audience better to help them make the best decisions for their business. She has led multiple training sessions on Qualitative research best practices and is passionate about the craft of Qualitative methods. Nicola holds QRCA (UK) and RIVA (US) moderating qualifications along with being a Unilever Accredited Moderator. She also holds a Bachelors and Masters degree in Sociology from University College Dublin, Ireland.
Pam is an experienced research professional with more than 30 years of expertise in study design, implementation, and analysis. Her background in public health communications and research coupled with her passion for patient advocacy dovetail nicely with Rare Patient Voice’s mission and vision. Pam hopes to expand Rare Patient Voice’s panels to include every patient who wants to share their opinions and impact their disease category. Pam earned a BA in Psychology from Sweet Briar College, and a MA in Psychology from the New School for Social Research. Pam is Past-President of the Board of Directors and Scientific Advisory Council Lead for the Horses and Humans Research Foundation. As Vice President of Business Development at Rare Patient Voice, Pam focuses on developing client relationships and expanding patient panels.
Parveen has over 30 years of experience in Insight, Data, Effectiveness and Audience Measurement, with over 20 years of this at Director level. Over the course of her career, she has developed both wide and deep, strategic insight, media, marcoms and tech sector expertise, having led media owner Insight & Audience Measurement teams at major listed companies, most recently as Director of Customer Insight & Audience Measurement at NewsCorp in the UK, and as Global Research & Insight Director at Clear Channel International, where she set up the Corporate Insight team and was responsible for 28 markets globally. Parveen spent 3 years consulting with eBay Europe, has founded two successful Marketing & Brand Strategy Consultancies, and has also held senior Insight and Media Planning roles at full-service advertising agencies Ammirati Puris Lintas and Lowe Lintas.
A passionate advocate for the advancement of women in business, in 2022 she was honoured to be a member of the judging panel for Campaign’s ‘Female Frontier Awards.’ Having benefited from mentoring herself, Parveen is keen to help other female current and future leaders to realise the benefits of mentoring.
Rachel Bonsignore is a Vice President on the NIQ Consumer Life team; she is an experienced consumer insights and cultural trends professional with nearly 20 years of experience in market research. At NIQ, she provides leading brands with actionable and future-focused insights on the consumer landscape, covering industries such as retail, CPG, media & entertainment, food, and apparel. She also leads commercial strategy for NIQ Consumer Life for North America within the organization. Previously, she spent nine years leading custom research projects for communications & public relations clients; she began her career working in public relations.
Rara Naval is an accomplished professional, with 20+ years of experience in insights, analytics, and strategy across food, beauty, home care, and wellness. Rara is adept at leading brand turnaround, steering category transformation, and evolving insights programs to address changing demands from consumers and dictated by market trends. As Human Insights Director for Coca-Cola ASEAN & South Pacific, she's driven business growth and innovation, notably launching Thums Up Charged in Southeast Asia and transforming/expanding Coke ASP’s Consumer Connect Program to ensure Coke’s marketers always put the consumer at the heart of everything they do. Previously at Unilever, Rara shaped the insights generation required for crafting communications and innovation for billion-dollar brands like Sunsilk and Comfort. She also played a key role in global strategic initiatives aimed at enhancing brand equity, reimagining promotions, driving market development, and conducting effective product sampling in line with her work for the Unilever Global Markets Insights team. Throughout her career, which includes stints at research giants KANTAR and Nielsen, and at McDonald's, Rara has showcased her skill in applying agile methodologies and cultural insights to achieve business growth objectives. Rara's academic credentials, which include a degree in Psychology, and an Executive MBA, complement her extensive professional experience.
Renaud is Chief of Staff at Dynata, where he works closely with the CEO, planning and directing all administrative, financial, and operational activities for Dynata's CEO and its Board of Directors. In this assignment, he gets to have a 360 degrees view of how the company operates to anticipate and meet the needs from blue chip customers, highly talented employees and committed members from all around the world. Born and raised in Marseilles, Southern France, he has spent most of his career in Online Research at SSI, now Dynata, after spending some time in sales and management consulting. Prior to his current assignment, he was Managing Director for Dynata's entities in France, Spain and Italy, based out of Paris.
Vanilynne Gulla’s research experience spans both consultancy and corporate capacities, across a variety of industries, though her passion has always been in media and entertainment. Currently, she works across the A+E Networks portfolio to uncover viewership hooks for new and returning series, determine optimal paths to network engagement, uncover white space opportunities for programming, and ensure consumers have a voice during strategic milestone conversations. She has held roles at Mattel, BBC Worldwide, Hall & Partners, Hypothesis, and LRW. Outside of her career, she is mom to three young kids and enjoys travel and cooking.
